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At Long Last... Swag Paper is Here!

Posted on June 22, 2012 by Swag Paper | 1 Comment


We are extremely proud to announce the official launch of Swag Paper, the first truly do-it-yourself repositionable, removable, reusable, custom cut panels, match to paint, premium accent wallcoverings. 

Sounds like a lot to swallow, we know, but if you are one of those people who like to save time and money and have always wanted to dress your walls in designer duds but never wanted to take the risk then read on friends… 

Like us, you may have had similar conversations with yourself while lounging around your home.  Perhaps it went a little something like this:

“I love the pattern on that rug and the color of those pillows.”
“How cool would combining those two eliminates be and turning them into a wallpaper giving it an ode to vintage and a splash of contemporary?”
“Too bad wallpaper is a pain in the ass to take up and down and needless to say costly...”
“but what if there was wallpaper that wasn’t permanent…that I can hang myself and can remove just as easily!!!”
And so it is, Swag Paper was born. Essentially a giant sticker for adults minus the cost of labor, the mess of pasting and the headache if you change your mind!


Swag Paper makes fantastic accent walls in 3 easy steps:

1) Browse our collections of awesome patterns and colors. Once you have chosen 1 (or 10) that have caught your eye its time to measure your wall. Simply measure the width of your wall and divide that number by two. The number you end up with will be the quantity of panels you need. You will also measure the height of your wall and choose the closest to our five height options.

*Each pre-cut panel starts with the pattern repeat at the top so know more wasting paper and matching patterns….genius!

2)   Next, simply peel off the backing from the top corners and start sticking!! Since this is a crinkle free and repositionable material you can’t mess up! Repeat these steps with each panel and voila.

*Each panel is 25” in width making it easy for one person to handle. For complete instructions click here.

3)   Now that you have created a masterpiece you can chose to leave it up for an extended period of time, peel it off and reuse it later, or decide you want to paint other walls or furniture to match. Here is where you can click on the match to paint tab to find similar shades and hues from the pattern you just purchased.

Now it’s time to ask yourself, when was the last time you did something for the first time?

Happy Sticking!

Posted in News, Product

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1 Response

Nel Jackson
Nel Jackson

January 25, 2013

Will Swag Paper work for an older house (1850s) in a small bath with slightly uneven walls that have been primed and painted (flat)? Is the paper’s adhesive likely to hold? I like the quilted paper design — is this a quilted fabric or just a very effective design? Would love to have this in a coral/melon color for a powder room.
Thanks, Nel

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